Another fine whine.

I arrive between 6 and 7:00 am every day to this highly illuminated edifice that stands out on the Harrisburg skyline as the NPR/PBS representative to the mid-state of PA. PPL must send and receive thank-you cards and invitations to their PROFIT CENTER ON A Weeky basis!

Today I discovered that we have reduced the PRESENTATION of the magazine, unannounced, to a flier flimsy version, similar to the CLIPPER… which I slid under your door… (burst of angst) FYI, I discussed this concern with my manager today

This afternoon, at one of my advertizing venues, I picked up a copy of the FISH WRAPPER. They now have a 4-color insert that looks remarkably like our special section.

If we want to reduce expenses why not look like an environmentally conscious company that would rather provide news/information than light the east shore, and turn off our a few lights? Our building over night looks like excessive consumption. How environmentally conscious is that? Our Supporters want to see their investment used for illuminations? I have pledged, by payroll deduction. $1,000 to be a premier member to support programming. not utilities at WXYZ. Can we, the supporters of WXYZ receive a report on how much of that goes to PPL? Harrisburg International Airport doesn’t even turn their lights on until 6 AM.

A) If we want to be a gaudy tabloid, I’m afraid that I hired in to the wrong company. I understand that my job is on the line here, but that’s I took this job to be the print representative of NPR and PBS., not the merchandiser.

B) If it’s about cutting to the quick, how about going low watt AM and maybe short wave. Black and white TV and (remind me why we aren’t live on the internet and offer TONS of local programming like the third-tier WVIA in a remote economically depressed area with 12+ TRANSLATORS northeastern PA.)

C) I am retracting my offer to publish Central PA magazine as a 3rd party operator until the organization demonstrates their commitment to quality.

D) further cost savings: Engle publishing and Journal publishing do great tabloids. That may be a salvation option for your enterprise, but my sales prowess will not be there.

I truly respect your management skills, and professional demeanor. I’m guessing this is an organizational fluke and can be remedied forthwith.

Let’s look at ’09 as a year of JOURNALISTIC accomplishment and prowess.

Jeff Kurtz

Marketing Advisor

Central XYZ magazine